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web development

5 Ways to Be Social on Social Media
social media marketing

5 Ways to Be Social on Social Media

Social media has revolutionized the way of business development and marketing, yet sometimes brands forget what social media is truly about -- being social. To turn consumers into actual customers, your brand needs to stand out above and beyond the others. It’s true that social media marketing offers an easy way to create ads and…

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5 Top E-Commerce Tactics to Boost Online Sales
ecommerce trends 2018

5 Top E-Commerce Tactics to Boost Online Sales

Having an e-commerce store can be both exhilarating and challenging—exhilarating because of the potential to reach customers and make extra sales, challenging due to the hurdles you have to jump through to make those sales. Small businesses often wonder if they can compete with big-box stores and online retail giants like Amazon.   Luckily, as…

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How Does Search Engine Optimization (SEO) Work?
SEO services

How Does Search Engine Optimization (SEO) Work?

You’ve heard a lot about SEO, but you may be wondering what exactly it is and how it works! SEO is short for Search Engine Optimization, and—believe it or not—you don’t need to be a genius to understand how it functions.   Basically, SEO is a process that sends signals to search engines like Google.…

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7 Tips to Improve Black Friday (and Cyber Monday) Online Sales
Black-Friday-vs-Cyber-Monday-featured

7 Tips to Improve Black Friday (and Cyber Monday) Online Sales

Black Friday and Cyber Monday are undeniably two of the biggest days for e-commerce sales in the U.S. In 2016, consumers

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How Video Marketing Can Grow Your Online Business
Video marketing tips

How Video Marketing Can Grow Your Online Business

Did you know the average user spends 88% more time on a website with a video? Just a few short years ago, video marketing was optional—a “bonus” tactic to add to a campaign (only if the marketing budget allowed). Today, video marketing has become a primary marketing tactic for engaging customers.   Why is video…

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5 Expert Tips on Managing Your Social Media This Summer
social media

5 Expert Tips on Managing Your Social Media This Summer

We get it. With the distraction of the long-awaited summertime sunshine, it can become easy to let your daily social media schedule slip away in search of some well deserved rest and relaxation. For many businesses, summertime represents a slow season, and the slow down in customer orders may convince you that you can abandon…

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How to Create a Successful Digital Marketing Campaign
Digital marketing

How to Create a Successful Digital Marketing Campaign

More people than ever before are online. The planet currently has a global population of approximately 7.5 billion people and, of that number, approximately 3.4 billion are Internet users, with 2.3 billion being active social media users.

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Increasing Your Online Presence: What To Do After The Website
online business digital marketing

Increasing Your Online Presence: What To Do After The Website

You’ve spent a considerable amount of time and effort making sure that your website not only looks attractive but also has all the required information and content that visitors will be looking for. But once you have your website up and running, don’t just sit back and think the customers will come flooding in. Being…

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How To Design An Effective Company Website For Your Online Business
web design business development

How To Design An Effective Company Website For Your Online Business

Having an efficient, effective and good-looking website is one of the most important things to guarantee the success of your online business. Your website may very well be the first thing people see that gives them an idea of what your company does. We all know we shouldn’t judge a book by it’s cover, but…

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