Across the world, people are wondering: Has Twitter sold out? If you haven’t noticed yet, Twitter introduced a brand new user profile re-design on Tuesday…and it looks eerily similar to Facebook. Among other changes, the header image now spans the width of your screen, and a square profile photo is inset on the top left.…
read moreOn average, share content without reading the full article, based on the headline and first few lines of copy. That means your headline is just as important—if not more important—than your blog content in drawing readers and promoting content shares. Still reading? Good. Interview with CBC of Marilou Moles AKA @20YS and Grace Odumo AKA…
read moreTMI: 7 Posts Not to Share on Social Media We’ve all seen it happen: Someone we know discovers the wonderful world of social media, and ends up sharing obnoxious or downright embarrassing posts. You want to help the poor guy or girl out by letting them know what they are doing…but, instead you opt out…
read moreMoments before “12 Years a Slave” won the best picture Oscar at the 86th Academy Awards on Sunday night, making it a landmark win as this is the first time Hollywood awarded its top honour to the work of a black director (a victory long deferred really), the Oscars made another history. Well, at least…
read moreRecent statistics show the average consumer receives up to 5,000 promotional messages per day, alongside other stimuli. Facebook, Twitter, LinkedIn, Pinterest, text messages, e-mails, voicemails…and the list goes on. Whether you’re a small business owner or a retail marketer, how will your savvy marketing stand out in a world saturated with over-communication? 3 Simple Ways…
read moreWhy ‘Going Viral’ is Not as Organic as You Think Going Viral, We’ve all seen it before: A parent posts a video of his or her
read moreFacebook A Decade & Counting: 4 Reasons Why It's is Here to Stay The dawn of 2014 marks a decade since Facebook emerged online. After almost 10 years, a new Pew Internet research report on social media use lists the social media giant as still being the dominant social networking platform, despite growth in use…
read moreSOCIAL MEDIA 101: SKYFALL BLUE There has been any time in history than today that people all over the world are connected. Whereas it used to take weeks to months for a telegram to reach the other side of the globe, an instant SMS doesn’t even take a fraction of a second to reach its…
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