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6 Tactics to Inspire Passionate Brand Fans We’re living in the age of the consumer and an era of competitor “disruption.” Customers are more empowered than ever before, but are also bombarded with messages—relevant and irrelevant—from competitor brands. Considering both of these factors, how do you get your own brand to stand out to your…
read moreInterested in online advertising, but not sure if the benefits outweigh the cost? Consider this: When consumers see an online ad that interests them,
read moreAre you stuck in a social media rut? Are your tweets, posts and uploads lacking sizzle (or feedback)? It’s easy for well-intentioned accounts to fizzle out, no matter how creative the account manager. If you want to start (or keep) momentum with your social media posts, consider these 7 Ways to Make Your Social Media…
read moreToday’s consumers are empowered, information-savvy…and getting better and better at tuning out traditional ads and sales tactics. A majority (81%) of consumers
read moreA website is great for building an online presence. But if you’ve already established a customer base, how else can you interact with and engage your customers? What touch points may be missing? The answer—and next step—for your business may be a mobile application. Data shows that consumers will spend
read moreIn today’s world, it’s hard for a business to truly “exist” without a website. However, launching a website is easier said than done! Quite a bit of planning goes into a website, because all its design and features must be ready before the site goes live. If you’re planning on taking your business online (or…
read moreNew year’s resolutions are meant to inspire us to achieve new or even loftier goals in the upcoming year. New year, new you, right? However, actually reaching those goals can be much more difficult than you anticipated. Despite our lofty aspirations when starting a new career or project, it can be incredibly easy to lose…
read moreAsk any experienced website developer for a recommended website platform, and they’ll likely tell you to use
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