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media and communications company

We are a media and communications company that specializes in providing high-quality, personalized services for our clients. We offer a full range of services including creative production, digital media, content strategy, communications, and more. Our team of experienced professionals is ready to help you create a strong presence in the digital world and reach your goals.

5 Social Media Tips for Mompreneurs
5 Social Media Tips for Mompreneurs

5 Social Media Tips for Mompreneurs

Firstly, what is a Mompreneur? A mompreneur describes a woman who sets up and runs her own business, alongside caring for her children. Being a mom is a full-time job. You don't get days off for being sick or receive any special benefits AND you have to deal with one, two, or perhaps even more,…

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6 Social Media Strategies for Yoga Teachers
6 Social Media Strategies for Yoga Teachers

6 Social Media Strategies for Yoga Teachers

As a part-time yoga teacher and part-time social media manager for all kinds of small businesses, I am deeply aware of the power that social media has in helping yoga teachers build their brand, promote their classes, connect with their students, and, ultimately, improve their bottom line. While the most common rhetoric in the yoga…

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7 Secrets to Rocking Your Social Media Marketing in 2019
social media marketing strategy

7 Secrets to Rocking Your Social Media Marketing in 2019

Is your social media marketing getting slightly stale? It can be easy to get stuck in a social media rut when you’re posting about the same topic on a daily basis. The start of a new year is a great time to shake things up! Here are seven tried-and-tested tips to increase interest in your…

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Increase Your Online Holiday Sales with These 7 Hacks
online holiday sales hacks

Increase Your Online Holiday Sales with These 7 Hacks

With Christmas and holiday marketing schedules inching earlier and earlier each year, it’s more important than ever to be armed with a pre-planned marketing campaign. Canadian consumers are

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5 Ways to Improve your Website Design to Increase Holiday Sales
5 Essential Elements of a Modern Website Design from Skyfall Blue

5 Ways to Improve your Website Design to Increase Holiday Sales

Is your website design optimized and ready for holiday expected to spend an average of $1,563 this holiday season, up 3.7% from 2017. Over one-third of those consumers will be shopping online using their computer, smartphone, tablet or smart home technology (and that rings even more true for Millennials). The quality of your 40% of…

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What is Viral Marketing?
viral marketing

What is Viral Marketing?

By now most of us have heard the term “gone viral.” It usually pertains to a video or other visual asset that’s been shared by millions of viewers across the world. However, going “viral” is not only a pop culture phrase—it’s a strategic marketing method.   What is viral marketing? it is a marketing technique…

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What is Content Marketing?
content marketing

What is Content Marketing?

Simply put, content marketing is creating and sharing online materials meant to increase interest in a brand or its products and services. When done strategically and regularly, these kinds of marketing campaigns can be highly successful in increasing sales and brand loyalty. Content marketing has quickly become a preferred and mainstream method of marketing due…

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Perspectives from Female Founders & Funders – Be inspired by the advice from powerful female leaders in the tech industry
L-Spark Panel Women in Technology Scholarship

Perspectives from Female Founders & Funders – Be inspired by the advice from powerful female leaders in the tech industry

This week, the Skyfall Blue team had the opportunity to attend a fantastic event called Perspectives from Female Founders & Funders. The event was hosted by L-SPARK, a startup incubator created to mentor and guide small tech startups and help them secure funding.   L-SPARK’s office in Ottawa’s Kanata North business hub was filled with…

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5 Ways to Be Social on Social Media
social media marketing

5 Ways to Be Social on Social Media

Social media has revolutionized the way of business development and marketing, yet sometimes brands forget what social media is truly about -- being social. To turn consumers into actual customers, your brand needs to stand out above and beyond the others. It’s true that social media marketing offers an easy way to create ads and…

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