Business development is the process of growing a business by identifying and capitalizing on new opportunities. Learn more about how to make your business more successful with our comprehensive guide to business development.
Designing for SEO: 5 Basic Fundamentals. A shiny, beautiful, brand-new website design is practically worthless without a search engine optimization (SEO) strategy powering it. After all, what’s the point of a website that no one can find?
read more6 Tactics to Inspire Passionate Brand Fans We’re living in the age of the consumer and an era of competitor “disruption.” Customers are more empowered than ever before, but are also bombarded with messages—relevant and irrelevant—from competitor brands. Considering both of these factors, how do you get your own brand to stand out to your…
read moreA website is great for building an online presence. But if you’ve already established a customer base, how else can you interact with and engage your customers? What touch points may be missing? The answer—and next step—for your business may be a mobile application. Data shows that consumers will spend
read moreIn today’s world, it’s hard for a business to truly “exist” without a website. However, launching a website is easier said than done! Quite a bit of planning goes into a website, because all its design and features must be ready before the site goes live. If you’re planning on taking your business online (or…
read more6 Mobile Website Design Tips It’s been a decade since marketers and website engineers could confidently say all (or most) website views originated from a computer screen. In fact, today
read moreFor those of you who aren’t early adopters or just “couldn’t find room in the budget” for a mobile-friendly website update, you might want to change your tune…and quickly. This past April,
read moreAsk any experienced website developer for a recommended website platform, and they’ll likely tell you to use
read more7 Big Branding Mistakes Your Small Business is Making If you’re a Canadian small business owner, you have an
read moreAs a small business owner, you may believe that “branding” is only for big businesses. Wrong! Having a strong brand is just as important for small or local businesses as for national brands (if not more so). Branding offers many
read more
