It’s almost that time of year again, when our Nation’s Capital turns into one huge party as we celebrate our country’s birthday! Here’s fun fact: Did you know it’s only been called Canada Day since 1982? Before that, July 1st was known as Dominion Day. You’re probably used to celebrating Canada Day with your…
read moreThis week, the Skyfall Blue team had the opportunity to attend a fantastic event called Perspectives from Female Founders & Funders. The event was hosted by L-SPARK, a startup incubator created to mentor and guide small tech startups and help them secure funding. L-SPARK’s office in Ottawa’s Kanata North business hub was filled with…
read moreThis blog "startup canada" post was written by Skyfall Blue marketing intern, Tanvi Sharma. I spent the first day of my internship at Rogers TV, my second day interviewing the Conductor of the NAC, and last Thursday night I celebrated International Women’s Day with my team at Startup Canada #StartupWomen Talks. At Skyfall Blue,…
read moreIn this modern technological age, business people are having to use newer and increasingly creative techniques to connect with potential clients and customers. Does your business have a Twitter account? Have you considered using it to generate leads? If not, you may be missing a trick. Here are our best tips and tricks to prospect…
read moreContent is king in the digital marketing world. However, content can be very expensive, especially if you are a new or small business trying to keep up with your well-established content-producing competitors. While outsourcing content creation for everything from your website, to your social media, to your blog itself, can be a great solution to…
read moreDepending on your industry, the summertime can either make or break your business. What is certain across the board, is that the heat of summer (and the vacations your clients and team are likely to take) will have some sort of influence on your business' bottom line. Our digital marketing experts have worked in countless…
read more10 Ways to Automate Your Business (So You Can Finally Take That Vacation) We live in a world where we can easily be connected and working 24/7. Whether you are on a dream vacation with your family or on an airplane half way across the globe, the easy access to email and the internet has…
read moreLinkedIn is an online business networking tool and the go-to site for professionals across a multitude of industries. It is the perfect platform for small businesses to build a community of trusted followers and brand advocates and offers fantastic opportunities for lead generation. Read on to find out how you can leverage the power of…
read moreThe holidays are a time for everyone to kick back, relax, and reflect on the year that has just passed. They are also a time to look to the future and the year ahead, to make resolutions for the new year and perhaps Hootsuite is a fantastic online program that enables you to manage all…
read moreWhen a business goes online, every effort is made to increase its online visibility and direct traffic to its website. This is often done through social media platforms, giving customers an insight into the company brand and driving interested parties to the website where they can do things such as purchase items or sign up…
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