Business Development

Every business owner is aware that consumer buying habits have completely shifted during the pandemic. Many have had to adapt to meet these demands seemingly overnight. Now, 7 months in and with no end in sight, we’re living through what’s considered to be the new normal indefinitely. To help set you up for success, we’ve compiled…

Since the

The ongoing pandemic has changed how many of us work, with a large percentage of Canadians now making use of their homes as offices. While working from home can provide a welcome respite from elements like long commutes, having to pack a lunch or stressful situations with colleagues, it also comes with its own set…

Meet our visionary founder, Fadi Ghaby! Engineer turned entrepreneur, Fadi has 20+ years in retail and high-tech management. Award-winning and passionate, he excels as a strategist, emphasizing innovation and customer satisfaction. A family man with a packed schedule, Fadi guides his team and rises at 3:30 am. E-mails flow as he hits the treadmill before…

Meet our Team! Introducing...Clara Young! Clara is relatively new to the Skyfall Blue team but she has come in as a social media marketing consultant and has rocked so many of our client portfolios that we hope she sticks around for a long long time. We sat down with Clara Young to ask her a…

Introducing.... Stacey Rothbard, senior manager of brand marketing and communications. Stacey has been a part of the Skyfall Blue team for three years. She is a brilliant copywriter, team lead, social media manager and more. She wears many hats on the Skyfall Blue team and we wouldn’t be able to do half the things we…

AlsoAshley Holly McEachern has been a part of the Skyfall Blue team since the company launched over seven years ago. She is the ‘jill-of-all-trades' on our team, in her role as a marketing director, she's doing everything from client management, to social media strategy, to copywriting, to internal marketing to team-building. Get to know Ashley…

They might not seem like much, but an Instagram Bio will make a visitor to your profile form an opinion of you in mere seconds! You want to start your business relationship off on the best foot and that means making a strong first impression. A cleverly written and well thought out Instagram bio will…

Every employer should be invested in the happiness, health and well-being of their employees to foster a positive work environment that allows employees to thrive. It is easy to

As a business owner, you’ve likely heard the term ‘company culture’ thrown around online, but perhaps you’re not entirely sure what it means or why exactly it is important. Nowadays, companies both large and small are working hard to cultivate and grow a positive company culture that will allow their employees to flourish. In this…